What is customer intelligence?

In this article, we'll answer the question: What is customer intelligence? As well as show how customer intelligence can be incredibly useful in improving customer loyalty, customer experience, and more.

Hot July 🔥 Sturdy is on fire - Product Updates

The product and data teams have been busy this summer! Here is what they’ve been sweatin' over for the past several weeks. The teams have been focused on 3 major releases. The first of which will drop next week.

SturdyAI Announces SOC 2 Type II Security Compliance Certification

SturdyAI Raises $3.1 Million to Strengthen its AI-led Customer Intelligence and Automation Platform

Investments from Grotech Ventures and other strategic partners to support sales and marketing expansion and research and development of the company’s AI-led customer intelligence and automation capabilities

Live Product Talk — Even Unicorns Have Leaky Buckets

Join a 30 minute product talk to see how innovative customer-facing teams are leveraging AI-based solutions to better understand, improve, and expand customer relationships. 

Live Presentation - How Payroll Companies are improving client retention rates with data hiding in plain sight

Live Workshop - The New Data Frontier — Leveraging Language for Customer Intelligence

Salesforce Integration 2.0: Enrich Salesforce with Sturdy Signal Event Insights

Sturdy now has a bi-directional integration with Salesforce.com

Announcing the new Renewal Signal 👊🏻

Sturdy as an AI platform that unites all user language and converts it to data so that other people, teams and products can leverage that data. For example, when a user says, “Hey, when is our renewal date?” in an email to the accounting team (or through any other channel), Sturdy will flag it and then help you get it to the right person.

Announcing Sturdy Automations 💥

Take your workflows a step further with our automations! This new powerful functionality allows you to create your own automated workflows without writing a single line of code.

SturdyAI's New Happy 😍 Signal Means More Customer References, Deeper Insights

SturdyAI is like a lead generation tool for customer references. On average, businesses using SturdyAI see a 2.5x increase in customer references in the first 6 months of getting started.

SturdyAI Releases New Business Signal - Response Lag

SturdyAI's Response Lag signal calls out when customers are waiting for responses from customer-facing teams and are chasing your associates for updates, actions, access, etc. 

SturdyAI Releases New Business Signal - Expansion

The new Expansion signal empowers SturdyAI users to identify when their customers express purchasing intent like adding more users, buying services, or upgrading their plan. 

SturdyAI Releases New Business Signal - How To

Late last month, the team added a new customer signal to our AI-powered customer intelligence platform called “How To”. This signal detects when your customers ask, “How do I do this?”.

SturdyAI Welcomes Two Key Team Members To Accelerate Growth and Innovation

SturdyAI welcomes two key hires including Cynthia Beldner, Vice President of Customer Success, and Sabino Gadaleta, Director of Data Engineering.

Unhappy News from Sturdy 😢

New to Sturdy’s AI-powered customer intelligence platform is the Unhappy signal. The new model detects negative sentiment and customer frustration in emails, support tickets, chats, and video calls. 

Sturdy is Joining the Colorado Customer Success Community for CS Tech Day

Sturdy.ai is joining fellow SaaS technology innovators to share our solutions with the Colorado Customer Success community on October 13, 2021

SturdyAI Announces Listing of Its AI-powered Customer Intelligence Integration on the Zendesk App Marketplace

Lose Your Executive Sponsor, Save Your Customer

The loss of an executive sponsor is a red-level risk event but it doesn’t need to be fatal. Detecting signals that indicate an executive change / loss of sponsor is one of the first steps to future-proofing your client accounts and increasing your customer retention rates.

Infographic: All About Customer Signals

20% of all customer content contains a critical signal. For B2B SaaS businesses, these signals are immensely important. They often indicate if our customers are willing to grow with us or if they are growing away from us.

What is a Customer Signal?

Customers send signals that help us predict churn, capture references, get in front of renewals, prioritize features, and just run our businesses better.

Video: SturdyAI Featured on CS Insider

See SturdyAI in action! CS Insider Founder, Brandon Cestrone, takes a short tour with SturdyAI Co-Founder, Joel Passen.

SturdyAI Announces Slack Integration

Slack has become the de facto tool for internal communications. By shifting internal communication out of inboxes and into channels, teams can work more collaboratively while reacting to critical issues in near real-time. This is why today, we are excited to announce that SturdyAI is now integrated with Slack.

Infographic: Creating a Self-Sustaining Customer Reference Funnel with SturdyAI

In addition to CSAT, NPS, and targeted customer feedback surveys, SturdyAI provides teams with a way to automatically capture authentic referenceability signals from everyday communications with your customers. It's automated lead generation for your customer reference program.

Create a Self-Sustaining Customer Reference Funnel

We’ve cracked the code and productized a scalable way to harvest more customer references.

Net Dollar Retention - A SaaS Metric Juggernaut

Anymore, churn is just SaaS slang. Net dollar retention has emerged as one of the top SaaS metrics that matter. SturdyAI analyzes customer data for important signals that preempt risk and detect upsell opportunities.

The Deck We Used To Raise Money for SturdyAI (Well, at least one of them)

The idea for SturdyAI was born from asking this all too common question, far too many times, “What is going on with Customer X?”

SturdyAI is open

We’re thrilled to announce the launch of SturdyAI, a ground-breaking business intelligence platform that leverages advanced data science to detect items of importance in customer-to-business communications. In simple terms, SturdyAI helps people at B2B SaaS businesses leverage a data set that until now has been hiding in plain sight - data that your customers want you to use.