Customers are giving us useful information about their experiences all day, every day. This “data” is in customer emails, tickets, chats, call transcripts, user communities, and more. Currently, the only way to utilize this information is if someone manually identifies, records, and escalates it — until now. With Study, VoC teams have real-time access to the pulse of the customer. Data is account-based, categorized by topics, and delivered however teams want to use it.